About.

I've spent my career across fintech, faretech, product companies, and startups I co-founded. The environments change, but the work I keep coming back to is the same: figuring out where the real friction is — in the system, in the team, or between the two — and removing it.

Some of the most meaningful work I've done has been with teams that were stuck. Demotivated, under-delivering, caught between unclear expectations and too many priorities. In those situations, I've found that the fix is usually not technical. It's about setting boundaries, giving people ownership, and being honest about what's actually worth building. Once a team has that clarity, the pace picks up on its own.

I care less about enterprise-sized problems with low impact, and more about work that genuinely moves the product, the team, and the business forward. I'm starting to write about some of this on Software Generalist — a blog about software engineering, systems thinking, and lessons from building things that last. It's early days, but the ideas have been developing for a while.